{"id":4684,"date":"2021-11-08T16:04:05","date_gmt":"2021-11-08T14:04:05","guid":{"rendered":"https:\/\/metacpc.org\/?p=4684"},"modified":"2021-11-08T16:14:38","modified_gmt":"2021-11-08T14:14:38","slug":"metaverse","status":"publish","type":"post","link":"https:\/\/metacpc.org\/en\/metaverse\/","title":{"rendered":"What&#8217;s in a name? M\u03adta and the metaverse dystopia"},"content":{"rendered":"\n<p class=\"has-text-align-center has-background-color has-accent-background-color has-text-color has-background\"><strong>m\u03adta | Centre for Postcapitalist Civilisation<\/strong><\/p>\n\n\n\n<p class=\"has-drop-cap\">Coincidences may be hilarious, or, from another point of view, revelatory. And one can never be certain it was by pure coincidence that&nbsp;Mark Zuckerberg&nbsp;decided to rebrand Facebook&#8217;s parent company as meta, giving his new venture a name almost identical to that of our m\u03adta \u2013 the Centre for Post-Capitalist Civilization. All the more so, since he has already named \u201cDiem\u201d his company&#8217;s cryptocurrency in the making&#8230;<\/p>\n\n\n\n<p class=\"has-drop-cap\">But naming disputes are for corporate-minded copyright holders. On our part, we are only delighted to stress the contrast of values and intentions brought forward by this odd similarity of brands. For Mark Zuckerberg&#8217;s \u201cvision\u201d validates our core argument: that a post-capitalist dystopia is emerging all around us, a state of affairs that urgently needs to be challenged by our struggles for emancipatory alternatives.<\/p>\n\n\n\n<p class=\"has-drop-cap\">Meta&#8217;s rush to the \u201cmetaverse\u201d phantasmagoria depicts what the newly coined term \u201ctechnofeudalism\u201d stands for:\u00a0privatising, exploiting and radically enclosing the whole of our social interaction and lived experience \u2013 pushing the digital\/analogue divide to the point of a class apartheid with unheard of anthropological connotations.<\/p>\n\n\n\n<p class=\"has-drop-cap\">In that sense, we owe many thanks to Mark Zuckerberg for (unintentionally) highlighting the relevance of the post-capitalism debate. Hence, we suggest a preliminary reading\/viewing list for those inclined to follow m\u03adta&#8217;s endeavour in theory, politics and art.<\/p>\n\n\n\n<p>Slavoj&nbsp;\u017di\u017eek&nbsp;and Yanis Varoufakis on techno-feudalism:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Technofeudalism: Explaining to Slavoj Zizek why I think capitalism has evolved into something worse\" width=\"580\" height=\"326\" src=\"https:\/\/www.youtube.com\/embed\/Ghx0sq_gXK4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Dimitris Peponis (m\u03adta research associate) <a href=\"https:\/\/cosmoidioglossia.blogspot.com\/2020\/06\/prolegomena-preamble-to-new-historical.html\" target=\"_blank\" rel=\"noreferrer noopener\">in a tour d&#8217; horizon regarding digitalization\/financialization<\/a>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/cosmoidioglossia.blogspot.com\/2020\/06\/prolegomena-preamble-to-new-historical.html\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"283\" height=\"286\" src=\"https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/\u03a7\u03c9\u03c1\u03af\u03c21-\u03c4\u03af\u03c4\u03bb\u03bf.jpg\" alt=\"\" class=\"wp-image-4646\"\/><\/a><\/figure>\n\n\n\n<p>James Maldoon on the \u201cmetaverse\u201d (via <a href=\"https:\/\/jacobinmag.com\/2021\/10\/mark-zuckerberg-meta-facebook-rebrand-metaverse\" target=\"_blank\" rel=\"noreferrer noopener\">Jacobin magazine<\/a>):<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/jacobinmag.com\/2021\/10\/mark-zuckerberg-meta-facebook-rebrand-metaverse\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"464\" src=\"https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin-1024x464.jpg\" alt=\"\" class=\"wp-image-4685\" srcset=\"https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin-1024x464.jpg 1024w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin-300x136.jpg 300w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin-768x348.jpg 768w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin-1536x695.jpg 1536w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin-1200x543.jpg 1200w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/jacobin.jpg 1809w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Ethan Zuckerman&nbsp;on \u201cSecond Life\u201d as a precedent (<a href=\"https:\/\/www.theatlantic.com\/technology\/archive\/2021\/10\/facebook-metaverse-was-always-terrible\/620546\/\" target=\"_blank\" rel=\"noopener\">via The Atlantic magazine<\/a>):<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.theatlantic.com\/technology\/archive\/2021\/10\/facebook-metaverse-was-always-terrible\/620546\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"549\" src=\"https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/original.jpg\" alt=\"\" class=\"wp-image-4648\" srcset=\"https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/original.jpg 976w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/original-300x169.jpg 300w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/original-768x432.jpg 768w, https:\/\/metacpc.org\/wp-content\/uploads\/2021\/11\/original-570x321.jpg 570w\" sizes=\"auto, (max-width: 976px) 100vw, 976px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>m\u03adta | Centre for Postcapitalist Civilisation Coincidences may 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